SOCIAL VALUE Building to offer inclusion opportunities to greatest number of people in the shortest time possible and sharing these benefits with the communities we work in. We are working towards a greater percentage of the population in Mexico and Latin America having prevention mechanisms that allow them to meet unforeseen expenses to which they are vulnerable. ECONOMIC VALUE Building innovative, efficient and profitable business models, which everyone can benefit from. Our innovative business brings benefits to: Our customers, who have access to prevention products and services. Our partners, who earn insurance sales revenue. Insurance companies, which enhance their portfolios. Our shareholders, who generate revenue.     HUMAN VALUE Placing our trust in every individual, in their ability to grow and realize their potential, to improve and learn how to use financial services to their advantage. We want our insurance to help protect the development of people from the lower classes. We develop and operate straightforward products suited to their needs.